1990s use of computers to analyze past sales, predict patterns of consumer purchases, and adjust prices accordingly.
 ► “The guru of revenue-management consultants, Robert Cross, . . . will publish a book on the practice this year. ‘It’s knowledge-based pricing,’ he says. ‘Sometimes it’s analyzing gigabytes of marketing data, and sometimes it’s basic observation.” (Wall Street Journal, Jan. 5, 1996, p. B1)

American business jargon. 2014.

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